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Images are the easiest thing for the brain to remember. Again you should be judicious with your use of color and keep in mind that some people are color-blind. If not, choose one or two solid colors for your text to give it some pop and visual appeal. If color is part of your branding, add it to your signature. As long as you don't go overboard, this will help your email's effectiveness, especially if your company brand is easily recognizable. That may be your logo, company motto, a banner, branded company name image, or distinctive colors. Be sure to include elements of this branding in your email signature. Most businesses make a substantial investment in their branding. Optional info - social media links, slogan, CTAĬompany branding is an essential part of business. Job Title/Profession, Hyperlinked Website

Start with 3 or 4 lines of text in your signature, providing the essentials: Start there, and then personalize yours with some optional ideas and elements. The following tips combined with our Boomerang Respondable tool deliver excellent results.Ī great email signature includes some standard features that most professionals need to use.

Design a strong, effective email signature - one that's engaging and eye-catching, yet professional and tailored for you. The competition is fierce, and you need every possible advantage. Don't blow it with a dismal email signature. You've spent time, money, and effort applying strategies to boost your email open rate. Or perhaps you're applying for a job or internship with your dream company.